Consumer Affinity Construct
- Author(s)
- Adamantios Diamantopoulos
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- Pages
- 11-13
- No. of pages
- 3
- Publication date
- 2011
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502052 Business administration
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/d4529fbd-9d5f-45f7-ae33-c40ab4d3eddd