Drivers of Export Segmentation Effectiveness
- Author(s)
- Adamantios Diamantopoulos, Amata Ring, Bodo B. Schlegelmilch
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- Wirtschaftsuniversität Wien (WU)
- Publication date
- 2012
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502052 Business administration
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/a5bd86d6-5e93-49ee-9d27-0a177536f277