What we know about anticonsumption: An attempt to nail jelly to the wall
- Author(s)
- Katerina Makri, Bodo B. Schlegelmilch, Robert Mai, Katharina Dinhof
- Organisation(s)
- External organisation(s)
- University of Grenoble Alpes, Wirtschaftsuniversität Wien (WU)
- Journal
- Psychology & Marketing
- Volume
- 37
- Pages
- 177-215
- No. of pages
- 39
- ISSN
- 0742-6046
- DOI
- https://doi.org/10.1002/mar.21319
- Publication date
- 02-2020
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502054 Entrepreneurship, 502016 SME-research
- Keywords
- ASJC Scopus subject areas
- Marketing, Applied Psychology
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/7f2f32c3-b2fa-42d3-a743-9011c9a87f95