Consumer Cosmopolitanism: Review and Replication of the CYMYC Scale

Author(s)
Petra Riefler, Adamantios Diamantopoulos
Organisation(s)
Department of Accounting, Innovation and Strategy
Journal
Journal of Business Research
Volume
62
Pages
407-419
No. of pages
13
ISSN
0148-2963
Publication date
2009
Peer reviewed
Yes
Austrian Fields of Science 2012
502052 Business administration
Portal url
https://ucrisportal.univie.ac.at/en/publications/77e22ace-c956-4f3d-b86a-f5aaa933ebf9