Is Customer Relationship Management (CRM) Practice linked to Entrepreneurial Attitude? Empirical Evidence from a Service Firm

Author(s)
Emmanuella Plakoyiannaki, Pavlos Dimitratos
Organisation(s)
External organisation(s)
Aristotle University of Thessaloniki
Publication date
09-2003
Peer reviewed
Yes
Austrian Fields of Science 2012
502016 SME-research, 502054 Entrepreneurship
Keywords
Portal url
https://ucrisportal.univie.ac.at/en/publications/69eb853b-bdad-4be4-b658-450cfeaff21a