Explicit and implicit country-of-origin stereotypes: Using the stereotype content model to predict consumer responses.

Author(s)
Georgios Halkias, Arnd Florack, Adamantios Diamantopoulos, Johanna Palcu
Organisation(s)
Department of Accounting, Innovation and Strategy, Department of Occupational, Economic and Social Psychology, Department of Cognition, Emotion, and Methods in Psychology
Publication date
2015
Peer reviewed
Yes
Austrian Fields of Science 2012
501021 Social psychology
Portal url
https://ucrisportal.univie.ac.at/en/publications/673ce777-204e-4437-902b-3a0f490f2c67