Countervailing Influences of Consumer Animosity and Nostalgia on Purchasing Decisions

Author(s)
Justina Gineikiené, Adamantios Diamantopoulos, Sigitas Urbonavičius
Organisation(s)
Department of Accounting, Innovation and Strategy
External organisation(s)
Vilnius University (VU)
Publication date
2013
Austrian Fields of Science 2012
502052 Business administration
Keywords
Portal url
https://ucrisportal.univie.ac.at/en/publications/64e24cf3-b8d2-4b95-b72a-6d6970f2b8ba