Male Portrayals in Greek Advertising: Insights from the Greek Context
- Author(s)
- Emmanuella Plakoyiannaki, C. Boutsouki, Yorgos Zotos
- Organisation(s)
- External organisation(s)
- Aristotle University of Thessaloniki
- Publication date
- 06-2007
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502016 SME-research, 502054 Entrepreneurship
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/5d2c3e3b-4591-4fe4-869b-b693b31348a2