Customer Relationship Management: A Conceptual Framework and Research Agenda
- Author(s)
- Emmanuella Plakoyiannaki, N. Tzokas
- Organisation(s)
- External organisation(s)
- Aristotle University of Thessaloniki
- Publication date
- 12-2000
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502016 SME-research, 502054 Entrepreneurship
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/3ddcba74-2b2b-4827-96cd-83142d717a16