Product Intelligence: Its Conceptualization, Measurement and Impact on Consumer Satisfaction
- Author(s)
- Serge A. Rijsdijk, Erik Jan Hultink, Adamantios Diamantopoulos
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- Delft University of Technology
- Journal
- Journal of the Academy of Marketing Science
- Volume
- 35
- Pages
- 340-356
- No. of pages
- 17
- ISSN
- 0092-0703
- Publication date
- 2007
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 5020 Economics
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/3c6dff6c-07dd-45cc-98bc-d5dc3f36bf02