How Do Organisational Members Perceive CRM? Evidence from a Service Firm
- Author(s)
- Emmanuella Plakoyiannaki
- Organisation(s)
- External organisation(s)
- Aristotle University of Thessaloniki
- Publication date
- 06-2003
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502016 SME-research, 502054 Entrepreneurship
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/33845eb7-35e8-475e-81d5-4b44b7980e54