All Publications Chair of International Business

2023


Makri K, Leri I. What Do We Know About Reshoring? Analyzing Existing Literature and Offering a Roadmap for Future Research. In Proceedings of the 65th Annual Meeting of the Academy of International Business (AIB). 2023

Lehdorfer D, Diamantopoulos A. Consumer Responses to City-of-Origin vs. Country-of-Origin Cues: Purchase Probability and Willingness to Pay. In Proceedings of the 52nd Annual Conference of the European Marketing Academy. 2023

Montanari MG, Matarazzo M, Diamantopoulos A. Sustainability and Consumers’ Willingness to Pay: Does Country-of-Origin Matter? In Proceedings of the 52nd Annual Conference of the European Marketing Academy. 2023

Debellis F, Torchia M, Quarato F, Calabrò A. Board openness and family firm internationalization: a social capital perspective. Small Business Economics. 2023 Apr;60(4):1431-1448. doi: 10.1007/s11187-022-00670-1

Williams N, Plakoyiannaki E, Krasniqi B. When forced migrants go home: The journey of returnee entrepreneurs in the post-conflict economies of Bosnia & Herzegovina and Kosovo. Entrepreneurship: Theory and Practice. 2023 Mar;47(2):430-460. Epub 2022 Mar 13. doi: 10.1177/10422587221082678

Hoorani BH, Plakoyiannaki E, Gibbert M. Understanding time in qualitative international business research: Towards four styles of temporal theorizing. Journal of World Business. 2023 Jan;58(1):101369. doi: 10.1016/j.jwb.2022.101369

Langebraun N, Cornelissen J, Gibbert M, Plakoyiannaki E, Hoorani BH. A Servant of Many Masters: Unpacking the Theorising Diversity of the Single Case Study. In Proceedings of the 37th British Academy of Management (BAM) Conference. 2023

Matarazzo M, Diamantopoulos A, Raff A. “Buy local” campaigns in times of crisis: Insights from reactance theory. International Marketing Review. 2023;40(7):45-78. doi: 10.1108/IMR-09-2022-0202

Szöcs I, Diamantopoulos A, Luburic G. Consumer Preferences for Domestic versus Foreign Brands: The Role of Consumer Characteristics and Brand Stereotypes. In Marketing – Eine Bilanz. SpringerGabler. 2023. p. 155-168 doi: 10.1007/978-3-658-39035-8_9

Diamantopoulos A, Schlegelmilch B, Halkias G. Taking the Fear out of Data Analysis: Completely Revised, Significantly Extended and Still Fun. 2 ed. Cheltenham: Edward Elgar Publishing, 2023. 346 p.

2022


Rondi E, Debellis F, Bettinelli C, De Massis A. Family multinationals: a systematic literature review to take stock and look ahead. International Marketing Review. 2022 Oct 25;39(5):1029-1051. Epub 2022 Apr 8. doi: 10.1108/IMR-01-2021-0025

Mitchell VW, Makri K, Schlegelmilch B, Blaha P. Exhibition Event Evaluation Revisited: An Individual Value Approach. Event management : an international journal. 2022 Oct 23;27(1):107-125. Epub 2022 Oct 23. doi: 10.3727/152599522X16419948695044

Leppäaho T, Jack SL, Plakoyiannaki E. Network Mechanisms in the Entry and Post-Entry Phases of Internationalization: Evidence from Finnish Family Firms. British Journal of Management. 2022 Oct;33(4):1991-2008. Epub 2021 Nov 23. doi: 10.1111/1467-8551.12564

Gidaković P, Szöcs I, Diamantopoulos A, Florack A, Egger M, Zabkar V. The Interplay of Brand, Brand Origin, and Brand User Stereotypes in Forming Value Perceptions. British Journal of Management. 2022 Oct;33(4):1924-1949. Epub 2021 Oct 28. doi: 10.1111/1467-8551.12552

Leri I, Florack A, Diamantopoulos A. Social Media Endorsers and Brand Stereotypes: The Role of Endorser-Brand Fit. In Proceedings of the 13th EMAC Regional Conference. 2022

Halkias G, Florack A, Diamantopoulos A, Palcu J. Eyes Wide Shut? Understanding and Managing Consumers’ Visual Processing of Country-of-Origin Cues. British Journal of Management. 2022 Jul;33(3):1432-1446. Epub 2021 Sept 2. doi: 10.1111/1467-8551.12545

Galizzi G, Plakoyiannaki E. The Dark Side of Network Embeddedness in International Business: A Systematic Review and Integrative Framework. In Proceedings of the 10th International Conference on Contemporary Marketing Issues (ICCMI). 2022

Luise C, Buckley PJ, Voss H, Plakoyiannaki E, Barbieri E. A bargaining and property rights perspective on the Belt and Road Initiative: Cases from the Italian port system. Journal of International Business Policy. 2022 Jun;5(2):172-193. Epub 2021 Nov 25. doi: 10.1057/s42214-021-00122-9

Matarazzo M, Diamantopoulos A, Raff A. Can “Buy Local” Campaigns in Times of COVID Backfire? A Reactance Theory Perspective. In Proceedings of the 51st Annual Conference of the European Marketing Academy. 2022

Mainolfi G, Diamantopoulos A, De Nisco A, Oduro S, Milivojevic D. Country Stereotypes as Mediators of the Countervailing Influences of Consumer Xenocentrism and Animosity on Purchase Behaviors. In Proceedings of the 51st Annual Conference of the European Marketing Academy. 2022