All Publications Chair of International Business
Showing entries 281 - 300 out of 359
2009
Welch C, Plakoyiannaki ME. Theorising in Context: Reassessing the Explanatory potential of Case Studies in International Business Research. 2009. Paper presented at 35th European Academy of International Business Conference, Valencia, Spain.
Fuchs C, Diamantopoulos A. Using Single-Item Measures for Construct Measurement in Management Research: Conceptual Issues and Application Guidelines. Die Betriebswirtschaft. 2009;69(2):195-210.
2008
Fletcher M, Plakoyiannaki ME. Case Study Selection: An Overview of Key Issues for International Business Researchers. 2008. Paper presented at 34th European Academy of International Business Conference, Tallinn, Estonia.
Plakoyiannaki E, Mathioudaki K, Dimitratos P, Zotos Y. Images of women in online advertisements of global products: Does sexism exist? Journal of Business Ethics. 2008 Nov 1;83(1):101-112. doi: 10.1007/s10551-007-9651-6
Plakoyiannaki ME, Piekkari R, Welch C. The Case Study Approach in Industrial Marketing: Convergence or Divergence between Methodological Ideals and Research Practice. 2008. Paper presented at 37th European Marketing Academy Conference, Brighton, United Kingdom.
Plakoyiannaki E, Tzokas N, Dimitratos P, Saren M. How critical is employee orientation for customer relationship management? Insights from a case study. Journal of Management Studies (JMS). 2008 Mar 1;45(2):268-293. doi: 10.1111/j.1467-6486.2007.00740.x
Diamantopoulos A, Riefler P, Roth K. Advancing Formative Measurement Models. Journal of Business Research. 2008;61(12):1203-1218.
Balabanis G, Diamantopoulos A. Brand Origin Identification by Consumers: A Classification Perspective. Journal of International Marketing. 2008;16(1):39-71.
Födermayr E, Diamantopoulos A. Exploring the Construct of Segmentation Effectiveness: Insights from International Companies and Experts. Journal of Strategic Marketing. 2008;16(2):129-156.
Diamantopoulos A. Formative Indicators: Introduction to the Special Issue. Journal of Business Research. 2008;61(12):1201-1202.
Diamantopoulos A, Riefler P. Formative Indikatoren: Einige Anmerkungen zu ihrer Art, Validität und Multikollinearität. Zeitschrift für Betriebswirtschaft. 2008;78(11):1183-1196.
Balabanis G, Diamantopoulos A. Gains and Losses from the Misperception of Country-of-Origin: The Role of Brand and Country-of-Origin Image. In Proceedings from the Academy of International Business Conference. Unknown publisher. 2008
Roth K, Diamantopoulos A, Montesinos M. Home Country Image, Country Brand Equity and Consumers' Product Preferences: An Empirical Study. Management International Review. 2008;48(5):577-602.
Födermayr E, Diamantopoulos A. Market Segmentation in Practice: Review of Empirical Studies, Methodological Assessment, and Agenda for Future Research. Journal of Strategic Marketing. 2008;16(3):223-265.
Diamantopoulos A, Siguaw JA, Cadogan J. Measuring Abstract Constructs in Management and Organizational Research: The Case of Export Coordination. British Journal of Management. 2008;19(4):389-395.
Schöfer K, Diamantopoulos A. Measuring Experienced Emotions during Service Recovery Encounters: Construction and Assessment of the ESRE Scale. Service Business: An International Journal. 2008;2(2):65-81.
Riefler P, Diamantopoulos A. The Consumer Affinity Construct: Conceptualization, Qualitative Investigation, and Research Agenda. Journal of International Marketing. 2008;16(3):23-56.
Roth K, Diamantopoulos A. The Predictive Validity of Alternative Country Personality Measures: An Empirical Investigation. In Proceedings from the 37th EMAC Conference. Unknown publisher. 2008
Schöfer K, Diamantopoulos A. The Role of Emotions in Translating Perceptions of (In)Justice into Postcomplaint Behavioral Responses. Journal of Service Research. 2008;11(1):91-103.
2007
Plakoyiannaki ME, Deligianni I. Growth and Learning Spillovers from International Markets: Empirical Evidence from Greek Firms. 2007. Paper presented at 33rd European Academy of International Business Conference, Catania, Italy.
Showing entries 281 - 300 out of 359