Is Customer Relationship Management (CRM) Practice linked to Entrepreneurial Attitude? Empirical Evidence from a Service Firm
- Author(s)
- Maria Emmanouela Plakoyiannaki, Pavlos Dimitratos
- Organisation(s)
- External organisation(s)
- Aristotle University of Thessaloniki
- Publication date
- 09-2003
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502016 SME-research, 502054 Entrepreneurship
- Keywords
- Portal url
- https://ucris.univie.ac.at/portal/en/publications/is-customer-relationship-management-crm-practice-linked-to-entrepreneurial-attitude-empirical-evidence-from-a-service-firm(69eb853b-bdad-4be4-b658-450cfeaff21a).html