Welcome to the Chair of International Business

The Chair of International Business (under the direction of Univ. Prof. Dr. Emmanuella Plakoyiannaki) was recently founded and is part of the Department of Marketing and International Business. 

International Business embraces all cross border activities of organisations and entails transfer of goods, services, resources, people, ideas and technologies. Living in a dynamic globalized world, International Business affects our everyday life and decisions as consumers, managers and policy makers.

The vision of the Chair is to develop outstanding and relevant International Business research and pedagogy, and to add to the understanding of the global business environment, for the benefit of students, managers, policy makers and society.

The research focus of the Chair of International Business includes: SMEs internationalisation & micromultinationals, family firms internationalisation, international new ventures and language in International Business. A distinguishing feature of the Chair of International Business is its methodological diversity that accommodates qualitative, quantitative and mixed methods research designs.