Male Portrayals in Greek Advertising: Insights from the Greek Context

Author(s)

Maria Emmanouela Plakoyiannaki, C. Boutsouki, Yorgos Zotos

Organisation(s)

External organisation(s)

Aristotle University of Thessaloniki

Publication date

06-2007

Peer reviewed

Yes

Austrian Fields of Science 2012

502016 SME-research, 502054 Entrepreneurship

Keywords

Portal url

https://ucris.univie.ac.at/portal/en/publications/male-portrayals-in-greek-advertising-insights-from-the-greek-context(5d2c3e3b-4591-4fe4-869b-b693b31348a2).html