All Publications Chair of International Business
Showing entries 101 - 120 out of 358
2018
Sichtmann C, Davvetas V, Diamantopoulos A. The Global/Local Product Attribute: Decomposing and Predicting Attribute Weight and Preference in Developed and Emerging Markets. 2018. Paper presented at American Marketing Association (AMA) Global Marketing Special Interest Group Conference, Santorini, Greece.
Sichtmann C, Davvetas V, Diamantopoulos A. The Global/Local Product Attribute: Decomposing and Predicting Attribute Weight and Preference in Developed and Emerging Markets. In Academy of International Business (AIB) Annual Meeting. Minneapolis. 2018
Kolbl Z, Arslanagic-Kalajdzic M, Diamantopoulos A. The Mediating Roles of Perceived Value and Risk on Global Brand Purchase: Evidence from two European Countries. In Global Marketing Conference 2018 . Tokyo. 2018
Halkias G, Diamantopoulos A, Florack A, Palcu J. Visual Attention as a Necessary (Yet Not Necessarily Sufficient) Condition for Country-of-Origin Effects on Consumer Preferences. In Proceedings of the 47th European Marketing Academy Conference. Glasgow. 2018
2017
Kampouri K, Plakoyiannaki ME. International Networking and Post-Entry Decisions of Family Managed vs. Family Owned Firms. In Proceedings of the 43rd Annual conference of the European International Business Academy. Milan. 2017
Zabkar V, Arslanagic-Kalajdzic M, Diamantopoulos A, Florack A. Brothers in Blood, Yet Strangers to Global Brand Purchase: A Four-Country Study of the Role of Consumer Personality. Journal of Business Research. 2017 Nov 1;80(November):228-235. Epub 2017 Jun 17. doi: 10.1016/j.jbusres.2017.06.006
Halkias G, Micevski M, Diamantopoulos A, Milchram C. Exploring the Effectiveness of Foreign Brand Communication: Consumer Culture Ad Imagery and Brand Schema Incongruity. Journal of Business Research. 2017 Nov;80:210-217. Epub 2017 May 10. doi: 10.1016/j.jbusres.2017.04.018
Davvetas V, Diamantopoulos A. "Regretting your Brand-Self?" The Moderating Role of Consumer-Brand Identification on Consumer Responses to Purchase Regret. Journal of Business Research. 2017 Nov;80(November):218-227. doi: 10.1016/j.jbusres.2017.04.008
Makri K, Schlegelmilch BB. Time orientation and engagement with social networking sites: A cross-cultural study in Austria, China and Uruguay. Journal of Business Research. 2017 Nov;80:155-163. doi: 10.1016/j.jbusres.2017.05.016
Diamantopoulos A, Florack A, Halkias G, Palcu J. Explicit versus Implicit Country Stereotypes as Predictors of Product Preferences: Insights from the Stereotype Content Model. Journal of International Business Studies. 2017 Oct;48(8):1023-1036. Epub 2017 May 24. doi: 10.1057/s41267-017-0085-9
Gineikiené J, Diamantopoulos A. I Hate Where It Comes From But I Still Buy It: Countervailing Influences of Animosity and Nostalgia. Journal of International Business Studies. 2017 Oct;48(8):992-1008. doi: 10.1057/s41267-017-0097-5
Makri K, Theodosiou M, Katsike E. An empirical investigation of the antecedents and performance outcomes of export innovativeness. International Business Review. 2017 Aug;26(4):628-639. doi: 10.1016/j.ibusrev.2016.12.004
Stavraki G, Plakoyiannaki ME, Anninou I. From Ear to Eye: Discerning the Multiplicity in Consumers Selves through Collage Visual Data. 2017. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.
Kampouri K, Plakoyiannaki ME. Heterogeneity on Family Businesses’ Decision Modes on Foreign Partner Choices. 2017. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.
Herz M, Diamantopoulos A. I use it but will tell you that i don't: Consumers' Country-of-Origin Cue Usage Denial. Journal of International Marketing. 2017 Jun;25(2):52-71. doi: 10.1509/jim.16.0051
Stoian M-C, Dimitratos P, Plakoyiannaki ME. Knowledge Dimensions of Micromultinational Enterprises: An Interpretive Approach across Managers and Advisers. 2017. Paper presented at 44th Academy of International Business, Reading, United Kingdom.
Kampouri K, Plakoyiannaki E, Leppäaho T. Family business internationalisation and networks: emerging pathways. Journal of Business and Industrial Marketing. 2017 Jan 1;32(3):357-370. doi: 10.1108/JBIM-04-2015-0066
Palcu J, Florack A, Diamantopoulos A, Halkias G. Attention Asymmetry: How Judgements of Warmth and Competence Direct Attention to a Product´s Country of Origin. 2017. Paper presented at La Londe Conference 2017, La Londe-les-Maures, France.
Palcu J, Florack A, Diamantopoulos A, Halkias G. Attention to Country-of-Origin Information: An Eye-Tracking Approach. In Proceedings of the American Marketing Association Winter Educators’ Conference . Orlando. 2017
Halkias G, Florack A, Diamantopoulos A, Palcu J. Country-Related Emotions as Mediators of the Relationship between Country Stereotype Dimensions and Brand Affect. In Proceedings of the 46th European Marketing Academy Conference. Groningen. 2017
Showing entries 101 - 120 out of 358